Makeup that supports you.
Makeup that supports you.
FACE
LEARN MORE ABOUT OUR FACE PRODUCT RANGE
Everything you need for your base – all in one place. Skin first.
Primer, concealer, foundation, powder, blush, bronzer, highlighter and multisticks, formulated with skin-loving ingredients, made for every tone and built to work together.
Scroll down to find your perfect match.
No silicones. All results.
NO DOUBT natural perfection PRIMER
HIRO No Doubt Natural Perfection Primer is the silicone-free base that actually delivers. Weightless, non-greasy and completely natural, it mimics the smoothing effect of a silicone-based primer, minus the drawbacks. Packed with certified organic plant extracts and antioxidants, it blurs, hydrates and preps skin so your makeup glides on and stays put all day.
The Formula
Organic aloe vera, organic jojoba oil and squalane hydrate without ever feeling greasy, while a plant-derived cellulose smooths and blurs on contact. Antioxidant-rich green tea and rosehip oil support skin underneath your makeup. Skin gets to breathe and look fresh, with no touch-ups needed.
100% natural, suitable for all ages, skin types and foundation formulas (liquid, cream or powder).
How to Use
Apply one to two pumps evenly with hands, brush or sponge after cleansing and skincare. Let it settle for a moment before applying makeup.
Comes in a 30ml airless precision dispenser.
Cover, correct, brighten.
CONCEALER
Three concealers, three jobs, one routine. Space Balm Concealer covers blemishes and evens out your skin, Space Balm Corrector cancels out dark circles and discoloration, and the Liquid Concealer adds a lightweight, medium coverage finish wherever you need it. Mix, layer or use them solo, together they cover every concealing need from puffy mornings to full coverage days.
The Formula
SPACE BALM CONCEALER
A multitasking balm that covers, hydrates and calms skin, doubling as a primer and eyeshadow transformer. Comes in a refillable steel pan, with a free palette included at checkout.
SPACE BALM CORRECTOR
A color-correcting balm that cancels out dark circles, veins and discoloration in warm, complementary tones. Same lightweight, blendable texture as its concealer counterpart, and refillable using the same palette.
LIQUID CONCEALER
A jojoba-based, vitamin E-rich formula with medium buildable coverage. Lightweight, non-comedogenic and gentle enough for the eye area.
The Shades
SPACE BALM CONCEALER
#2 Altaira
#4 Nala
#6 Alita
#8 Talleah
#10 Nova
SPACE BALM CORRECTOR
#03 Thora
#05 Cora
LIQUID CONCEALER
#2
#4
#6
#8
#10
#12
Cover, correct, brighten.
CONCEALER
Three concealers, three jobs, one routine. SPACE BALM CONCEALER covers blemishes and evens out your skin, SPACE BALM CORRECTOR cancels out dark circles and discoloration, and the LIQUID CONCEALER adds a lightweight, medium coverage finish wherever you need it. Mix, layer or use them solo, together they cover every concealing need from puffy mornings to full coverage days.
The Formula
SPACE BALM CONCEALER
A multitasking balm that covers, hydrates and calms skin, doubling as a primer and eyeshadow transformer. Comes in a refillable steel pan, with a free palette included at checkout.
SPACE BALM CORRECTOR
A color-correcting balm that cancels out dark circles, veins and discoloration in warm, complementary tones. Same lightweight, blendable texture as its concealer counterpart, and refillable using the same palette.
LIQUID CONCEALER
A jojoba-based, vitamin E-rich formula with medium buildable coverage. Lightweight, non-comedogenic and gentle enough for the eye area.
The Shades
SPACE BALM CONCEALER
#2 Altaira
#4 Nala
#6 Alita
#8 Talleah
#10 Nova
SPACE BALM CORRECTOR
#03 Thora
#05 Cora
LIQUID CONCEALER
#2
#4
#6
#8
#10
#12
Skin first, always.
NO DOUBT natural FOUNDATION
HIRO No Doubt Natural Foundation adapts to your natural skin tone while working hard behind the scenes: soothing, protecting, hydrating and blurring the little imperfections you’d rather not think about. It sits light on skin with medium buildable coverage and a semi-matte finish – never heavy, never cakey. Suitable for every skin type, including sensitive and blemish-prone skin.
14 shades, each named after a legendary flapper girl of the 1920s.
The Formula
Aloe vera, chamomile and squalane deliver deep hydration, while thyme and oregano work against blemishes. Zinc oxide (nano-free) and vitamin E shield skin from environmental stressors and help fight early signs of aging. A soft hint of vanilla rounds out the formula.
100% natural, 88% organic, vegan, gluten free.
The 14 Shades
#00 FARRAR - very fair skin, neutral undertone
#01 TILLEY - very fair skin, neutral cool undertone
#02 FITZGERALD - fair skin, neutral undertone
#04 BOW - fair skin, cool undertone
#06 DANIELS - fair to medium skin, cool pink undertone
#08 BARA - fair to medium skin, warm peach undertone
#08.5 PARKER - fair to medium skin, neutral undertone
#09 LONG - medium skin, warm yellow undertone
#10 MOORE - beige, fair to medium skin, neutral cool undertone, a universally flattering shade
#12 TALMADGE - medium skin, warm golden undertone
#14 BROOKS - medium to deep skin, neutral undertone
#16 BAKER - deep olive skin, warm undertone
#18 SMITH - deep to very deep skin, warm undertone
#20 WATERS - deepest skin, neutral undertone
Skin first, always.
NO DOUBT natural FOUNDATION
HIRO No Doubt Natural Foundation adapts to your natural skin tone while working hard behind the scenes: soothing, protecting, hydrating and blurring the little imperfections you’d rather not think about. It sits light on skin with medium buildable coverage and a semi-matte finish – never heavy, never cakey. Suitable for every skin type, including sensitive and blemish-prone skin.
14 shades, each named after a legendary flapper girl of the 1920s.
The Formula
Aloe vera, chamomile and squalane deliver deep hydration, while thyme and oregano work against blemishes. Zinc oxide (nano-free) and vitamin E shield skin from environmental stressors and help fight early signs of aging. A soft hint of vanilla rounds out the formula.
100% natural, 88% organic, vegan, gluten free.
The 14 Shades
#00 FARRAR - very fair skin, neutral undertone
#01 TILLEY - very fair skin, neutral cool undertone
#02 FITZGERALD - fair skin, neutral undertone
#04 BOW - fair skin, cool undertone
#06 DANIELS - fair to medium skin, cool pink undertone
#08 BARA - fair to medium skin, warm peach undertone
#08.5 PARKER - fair to medium skin, neutral undertone
#09 LONG - medium skin, warm yellow undertone
#10 MOORE - beige, fair to medium skin, neutral cool undertone, a universally flattering shade
#12 TALMADGE - medium skin, warm golden undertone
#14 BROOKS - medium to deep skin, neutral undertone
#16 BAKER - deep olive skin, warm undertone
#18 SMITH - deep to very deep skin, warm undertone
#20 WATERS - deepest skin, neutral undertone
Four ingredients. Zero filler.
MINERAL FOUNDATION
HIRO Mineral Foundation is 100% pure minerals, delivering a natural, flawless finish that lasts all day without ever feeling like a mask. It covers blemishes and discoloration beautifully while visibly softening fine lines and pores, all without drying skin out or leaving a film behind. With zinc oxide and titanium dioxide as mineral filters, it also gives you broad spectrum SPF protection built right in. Especially suitable for sensitive skin.
The Formula
Just four ingredients, no fillers, no compromise. Mineral filters zinc oxide and titanium dioxide protect skin from the sun while letting it breathe and glow. This is minimalism done right.
100% natural. Made in the USA. Comes in a 6g compact with an easy open, easy close design.
10 Shades
PORCELAIN SPF 25 - fair skin, warm undertone
SOFT SILK SPF 25 - fair skin, cool undertone
CAMEO SPF 25 - light skin, warm undertone
BLONDIE SPF 25 - light skin, neutral undertone
MAGNOLIA SPF 25 - light skin, cool undertone
L'OEUF SPF 25 - light to medium skin, cool undertone, for skin that tans easily
PEARL BEIGE SPF 25 - light to medium skin, neutral undertone, for skin that tans easily
HONEY PON SPF 25 - medium skin, subtle copper undertone
GOLDELICIOUS SPF 25 - medium skin, neutral undertone
OLIVE LOVE SPF 25 - warm medium skin with an olive undertone, for those who tan easily
Four ingredients. Zero filler.
MINERAL FOUNDATION
HIRO Mineral Foundation is 100% pure minerals, delivering a natural, flawless finish that lasts all day without ever feeling like a mask. It covers blemishes and discoloration beautifully while visibly softening fine lines and pores, all without drying skin out or leaving a film behind. With zinc oxide and titanium dioxide as mineral filters, it also gives you broad spectrum SPF protection built right in. Especially suitable for sensitive skin.
The Formula
Just four ingredients, no fillers, no compromise. Mineral filters zinc oxide and titanium dioxide protect skin from the sun while letting it breathe and glow. This is minimalism done right.
100% natural. Made in the USA. Comes in a 6g compact with an easy open, easy close design.
10 Shades
PORCELAIN SPF 25 - fair skin, warm undertone
SOFT SILK SPF 25 - fair skin, cool undertone
CAMEO SPF 25 - light skin, warm undertone
BLONDIE SPF 25 - light skin, neutral undertone
MAGNOLIA SPF 25 - light skin, cool undertone
L'OEUF SPF 25 - light to medium skin, cool undertone, for skin that tans easily
PEARL BEIGE SPF 25 - light to medium skin, neutral undertone, for skin that tans easily
HONEY PON SPF 25 - medium skin, subtle copper undertone
GOLDELICIOUS SPF 25 - medium skin, neutral undertone
OLIVE LOVE SPF 25 - warm medium skin with an olive undertone, for those who tan easily
Melt, blend, glow.
MULTISTICKS
The one and only HIRO Multisticks. A bestseller for a reason: hydrating, skin-loving formulas for lips, cheeks and eyes – all in one stick.
No brushes. No sharpeners. No spills. Just the essentials, made effortless.
The texture shifts from creamy to soft powder on contact, so blending takes seconds, not skill. It’s why this one keeps selling out.
The Formula
Nourishing plant oils, including castor seed and sunflower seed oil, keep skin soft and hydrated. Carnauba wax and corn starch create that signature texture, creamy on application, then setting to a soft powder finish. Botanical extracts like rosemary, lavender and goldenseal care for your skin while you wear the color beautifully.
Made in the USA. 100% natural, 90% organic, vegan, gluten free and cruelty free.
The 8 Shades
EVE BY DAY – peach champagne, soft shimmer
BACKSTAGE – warm mauve, coral undertone
THE AFTERHOUR – terracotta, silvery shimmer
VoOODOO RAY – bold plum, soft shimmer
RoXY – silver highlighter, cool glow
MAZZO – gold highlighter, buildable glow
HAVANA – golden bronzer, doubles as eyeshadow
PARADISO – deep gold bronzer, doubles as eyeshadow
Melt, blend, glow.
MULTISTICKS
The one and only HIRO Multisticks. A bestseller for a reason: hydrating, skin-loving formulas for lips, cheeks and eyes – all in one stick.
No brushes. No sharpeners. No spills. Just the essentials, made effortless.
The texture shifts from creamy to soft powder on contact, so blending takes seconds, not skill. It’s why this one keeps selling out.
The Formula
Nourishing plant oils, including castor seed and sunflower seed oil, keep skin soft and hydrated. Carnauba wax and corn starch create that signature texture, creamy on application, then setting to a soft powder finish. Botanical extracts like rosemary, lavender and goldenseal care for your skin while you wear the color beautifully.
Made in the USA. 100% natural, 90% organic, vegan, gluten free and cruelty free.
The 8 Shades
EVE BY DAY – peach champagne, soft shimmer
BACKSTAGE – warm mauve, coral undertone
THE AFTERHOUR – terracotta, silvery shimmer
VoOODOO RAY – bold plum, soft shimmer
RoXY – silver highlighter, cool glow
MAZZO – gold highlighter, buildable glow
HAVANA – golden bronzer, doubles as eyeshadow
PARADISO – deep gold bronzer, doubles as eyeshadow
Naturally flushed, all day.
PRESSED BLUSH
HIRO Pressed Blush delivers a soft, silky flush and a natural glow in one swipe. The velvety texture glides effortlessly over skin, while rice powder, vitamin E, olive extract and jojoba oil nourish and care for skin with every use. Four versatile shades, from soft pinks to warm peach and bronze tones.
The Formula
Rice powder gives this blush its soft, blendable texture, while jojoba oil and grape seed oil keep skin nourished underneath the color. Vitamin E and a blend of botanical extracts – olive, rosemary, oregano and lavender – care for skin as you wear it.
100% natural, 75% organic, gluten free, vegan, non GMO.
The 4 Shades
DAZE - a beautiful peachy pink
TWILIGHT - golden creamy peach, also works as a highlighter or eyeshadow
MOJO - a delicate, pretty pink
FYNE - a soft bronze peach, also doubles as eyeshadow
Naturally flushed, all day.
PRESSED BLUSH
HIRO Pressed Blush delivers a soft, silky flush and a natural glow in one swipe. The velvety texture glides effortlessly over skin, while rice powder, vitamin E, olive extract and jojoba oil nourish and care for skin with every use. Four versatile shades, from soft pinks to warm peach and bronze tones.
The Formula
Rice powder gives this blush its soft, blendable texture, while jojoba oil and grape seed oil keep skin nourished underneath the color. Vitamin E and a blend of botanical extracts – olive, rosemary, oregano and lavender – care for skin as you wear it.
100% natural, 75% organic, gluten free, vegan, non GMO.
The 4 Shades
DAZE - a beautiful peachy pink
TWILIGHT - golden creamy peach, also works as a highlighter or eyeshadow
MOJO - a delicate, pretty pink
FYNE - a soft bronze peach, also doubles as eyeshadow
Cheeks, with a splash of color.
MINERAL BLUSH
HIRO Mineral Blush gives cheeks a healthy, natural flush in a silky, pure mineral formula – never clumpy or powdery. The sheer, light-reflecting texture lets your natural complexion shine through, so color looks like it’s coming from within. Free from artificial dyes and preservatives, it’s gentle enough for sensitive, blemish-prone skin too.
The Formula
Pure mineral pigments, sheer and buildable – with no fillers, dyes or preservatives to clog pores or irritate skin.
Made in the USA.
The 5 Shades
FROM PINK TILL DAWN - a soft light pink for cooler, fair skin tones
SWEETIE DARLING - a soft cool pink for fair to medium skin tones
THE SKY WAS PINK - a warm peachy pink for medium skin, warm or cool undertones
FROM FUCHSIA WITH LOVE - a bold bright fuchsia for deeper skin tones
IN THE FLASH - a warm pink with a soft gold shimmer for fair to medium skin, neutral or warm undertones
Cheeks, with a splash of color.
MINERAL BLUSH
HIRO Mineral Blush gives cheeks a healthy, natural flush in a silky, pure mineral formula – never clumpy or powdery. The sheer, light-reflecting texture lets your natural complexion shine through, so color looks like it’s coming from within. Free from artificial dyes and preservatives, it’s gentle enough for sensitive, blemish-prone skin too.
The Formula
Pure mineral pigments, sheer and buildable – with no fillers, dyes or preservatives to clog pores or irritate skin.
Made in the USA.
The 5 Shades
FROM PINK TILL DAWN - a soft light pink for cooler, fair skin tones
SWEETIE DARLING - a soft cool pink for fair to medium skin tones
THE SKY WAS PINK - a warm peachy pink for medium skin, warm or cool undertones
FROM FUCHSIA WITH LOVE - a bold bright fuchsia for deeper skin tones
IN THE FLASH - a warm pink with a soft gold shimmer for fair to medium skin, neutral or warm undertones
Finish and glow up
PRESSED POWDER / HIGHLIGHTER / BRONZER
Set your base, then dial up the glow. All our pressed makeup products share the same silky, rice powder-based formula, fine-tuned for different jobs: mattifying, illuminating or warming up your complexion.
PRESSED SETTING POWDER
Controls shine and locks in your makeup while allantoin and ferulic acid soothe and protect skin.
PRESSED HIGHLIGHTER
A soft, champagne shimmer that flatters every skin tone, with a built-in mirror for glow on the go.
PRESSED BRONZER
A sun-kissed glow with a soft shimmer – no orange tones, versatile enough for face and body.
The Formula
All three share a rice powder base for that silky, blendable finish. HIRO Setting Powder is boosted with allantoin and ferulic acid to calm skin and fight free radicals, plus aloe and green tea powder for extra soothing.
HIRO Highlighter and Bronzers lean on jojoba oil, grape seed oil and a blend of botanical extracts – rosemary, oregano, lavender and goldenseal – to nourish skin while adding color.
100% natural, 75% organic, gluten free, vegan.
The Shades
PRESSED SETTING POWDER
Stay - light
In Place - medium
PRESSED HIGHLIGHTER
Glow with the Flow - universal champagne
PRESSED BRONZER
Glam with a Tan - golden
Get Your Bronze On - bronze
Finish and glow up
PRESSED POWDER / HIGHLIGHTER / BRONZER
Set your base, then dial up the glow. All our pressed makeup products share the same silky, rice powder-based formula, fine-tuned for different jobs: mattifying, illuminating or warming up your complexion.
PRESSED SETTING POWDER
Controls shine and locks in your makeup while allantoin and ferulic acid soothe and protect skin.
PRESSED HIGHLIGHTER
A soft, champagne shimmer that flatters every skin tone, with a built-in mirror for glow on the go.
PRESSED BRONZER
A sun-kissed glow with a soft shimmer – no orange tones, versatile enough for face and body.
The Formula
All three share a rice powder base for that silky, blendable finish. HIRO Setting Powder is boosted with allantoin and ferulic acid to calm skin and fight free radicals, plus aloe and green tea powder for extra soothing.
HIRO Highlighter and Bronzers lean on jojoba oil, grape seed oil and a blend of botanical extracts – rosemary, oregano, lavender and goldenseal – to nourish skin while adding color.
100% natural, 75% organic, gluten free, vegan.
The Shades
PRESSED SETTING POWDER
Stay - light
In Place - medium
PRESSED HIGHLIGHTER
Glow with the Flow - universal champagne
PRESSED BRONZER
Glam with a Tan - golden
Get Your Bronze On - bronze
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High-Performance Natural Makeup. Vegan. Cruelty-Free. 🤍 Berlin
About
Makeup is a form of expression.
It adapts to you.
HIRO makes intuitive, high-performance natural products, buildable, versatile, reduced to what matters.
Skin looks like skin. No perfection, only individuality.
Founded in Berlin 🤍
Office
Visits
Pettenkoferstraße 12
10247 Berlin, Germany
Company
HIRO Cosmetics
by Flowing Cosmetics Vertriebs GmbH
Pettenkoferstraße 12
10247 Berlin
Conversation
[email protected]
+49 30 552 74 320
High-PerformanceNatural Makeup. Vegan.Cruelty-Free. 🤍 Berlin
Makeup is a form of expression.
It adapts to you.
HIRO makes intuitive, high-performance natural products, buildable, versatile, reduced to what matters.
Skin looks like skin. No perfection, only individuality.
Founded in Berlin 🤍
Visits
Pettenkoferstraße 12
10247 Berlin, Germany
Company
HIRO Cosmetics
by Flowing Cosmetics Vertriebs GmbH
Pettenkoferstraße 12
10247 Berlin
[email protected]
+49 30 552 74 320